Book Club featuring Brant Cooper
What principles can be taken from successful startups and applied to established companies to prepare for disruption? On this month’s Book Club, Brant Cooper shares his expertise and process for preparing for the inevitable!
Listen to us On
About the Episode
On this edition of the Book Club, Brant Cooper talks about his book Disruption Proof: Empower People. Create Value. Drive Change.
We talked about Brant’s experience working in San Francisco during the DotCom bubble, working with big companies and realizing he wasn’t cut out for it, going to work for startups and finding his place.
We discussed what makes startups so attractive and fun to work for, how everyone there is wearing so many different hats all the time, and how it’s easy to find purpose.
We talked about dramatically things have changed in business, the speed at which change happens, how to manage through disruption and why disruption is going to impact your business whether you like it or not so you’re better off being prepared.
We discussed the value of taking the principles that make startups successful and applying them to already successful large companies, how adopting those principles can help with new innovation and how to start the process.
We talked about how most employees are interested in doing important and meaningful work, the trick is figuring out how to unlock them so they’re able to do it.
We discussed what Brant is hoping people get out of reading the book, how long it took him to write and the things he prodest of!
Get a copy of his book HERE
Brant is a New York Times Best-Selling author of the Lean Entrepreneur, the CEO of Moves the Needle, a speaker and podcaster.
You can learn more about Brant at MovesTheNeedle.com, BrantCooper.com, Facebook, Twitter, Instagram, YouTube and LinkedIn.
If you’d like to take part in our discussion group, you can learn about it here as well as MoneyAlignmentAcademy.com.
Thanks, as always for listening! If you got some value and enjoyed the show, please leave us a review wherever you listen and subscribe as well.
You can learn more about us at MoneyAlignmentAcademy.com, Twitter, LinkedIn, Instagram, Pinterest, YouTube and Facebook or you’d like to be a guest on the show, contact George at [email protected].
George Grombacher
Lifeblood Host
Brant Cooper
Guest
More Episodes
Winning at SEO with Ken Knorr
Winning at SEO with Ken Knorr We talked about winning at SEO, the history of internet marketing and SEO, how to dominate search rankings, how to stay nimble and maintain success in a changing environment, and how “why” is the most important question with Ken Knorr,...
Private Company Ownership with Carine Schneider
Private Company Ownership with Carine Schneider We talked about the impact of small businesses on the lives of stakeholders, the importance of documenting ownership takes, how to be proactive versus reactive, and how to get started!About the EpisodeLifeBlood: We...
Cast your Vision with Cory Lee
Cast your Vision with Cory Lee We talked about value-based leadership, the importance of surrounding yourself with people who want you to be successful, the role accountability plays, and how to get started !About the EpisodeLifeBlood ENGAGE: We talked about...
Understanding Health Insurance with Jeff Smedsrud
Understanding Health Insurance with Jeff Smedsrud We talked about navigating healthcare options, the role medicare plays in retirement decisions, why personal choices matter, and how to advocate for yourself!About the EpisodeLifeBlood: We talked about navigating...
Healthy Eating with Karen Mayo
Healthy Eating with Karen Mayo We talked about the many factors that keep us from eating the right food, how it’s important to take an individualized approach to nutrition, and how to have a healthy and integrated lifestyle!About the EpisodeLifeBlood BE WELL: We...
Money Goals with Michael Soroko and Zach Zenda
Money Goals with Michael Soroko and Zach Zenda We talked about how to overcome discomfort when talking about money, why following a planning process is key to financial success, how to systematize saving, and the value of scheduling financial conversations!About the...
Performance-Based Marketing with Kevin Urrutia
Performanced-Based Marketing with Kevin Urrutia We talked about performance-based marketing, the importance of knowing your client acquisition cost, having the right creative, organic versus paid traffic, and how to get started!About the EpisodeLifeBlood BRAND: We...
Overcoming Addiction with Adam Vibe Gunton
Overcoming Addiction with Adam Vibe Gunton We talked about overcoming addiction, the importance of being able to identify with others who have been where you are, the flows in the current system, and the role talking about your experiences plays in helping yourself...
Lessons from 9/11
Lessons from 9/11 Where were you on 9/11? What do you remember, what will you never forget? How do you view our Country today versus 20 years ago? What can we as individuals do to bring one another closer and make America stronger? Sentari Minor and I share our...
Join the show.
Interested in being on the show? Tell me a little bit more about you and what you’d like to talk about!