Book Club featuring Brant Cooper
What principles can be taken from successful startups and applied to established companies to prepare for disruption? On this month’s Book Club, Brant Cooper shares his expertise and process for preparing for the inevitable!
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About the Episode
On this edition of the Book Club, Brant Cooper talks about his book Disruption Proof: Empower People. Create Value. Drive Change.
We talked about Brant’s experience working in San Francisco during the DotCom bubble, working with big companies and realizing he wasn’t cut out for it, going to work for startups and finding his place.
We discussed what makes startups so attractive and fun to work for, how everyone there is wearing so many different hats all the time, and how it’s easy to find purpose.
We talked about dramatically things have changed in business, the speed at which change happens, how to manage through disruption and why disruption is going to impact your business whether you like it or not so you’re better off being prepared.
We discussed the value of taking the principles that make startups successful and applying them to already successful large companies, how adopting those principles can help with new innovation and how to start the process.
We talked about how most employees are interested in doing important and meaningful work, the trick is figuring out how to unlock them so they’re able to do it.
We discussed what Brant is hoping people get out of reading the book, how long it took him to write and the things he prodest of!
Get a copy of his book HERE
Brant is a New York Times Best-Selling author of the Lean Entrepreneur, the CEO of Moves the Needle, a speaker and podcaster.
You can learn more about Brant at MovesTheNeedle.com, BrantCooper.com, Facebook, Twitter, Instagram, YouTube and LinkedIn.
If you’d like to take part in our discussion group, you can learn about it here as well as MoneyAlignmentAcademy.com.
Thanks, as always for listening! If you got some value and enjoyed the show, please leave us a review wherever you listen and subscribe as well.
You can learn more about us at MoneyAlignmentAcademy.com, Twitter, LinkedIn, Instagram, Pinterest, YouTube and Facebook or you’d like to be a guest on the show, contact George at [email protected].
George Grombacher
Lifeblood Host
Brant Cooper
Guest
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